What ForTheYouth does…..

Artist interviews & features: in-depth conversations with emerging artists, creators, and entrepreneurs published as written features and video content.

Live events: community-driven events that bring artists, fans, and the local creative scene together in person, including partnerships with other platforms and collectives.

Media coverage & content production: original video, photography, and editorial coverage of the people and moments shaping the city's culture in real time.

The mission: ForTheYouth was built on the belief that talent and authenticity should be the only requirements to get noticed. Every artist, creator, or entrepreneur featured on ForTheYouth is part of a growing archive of who's actually building the culture right now.

Founder: ForTheYouth is founded and led by George Pareti, a Chicago-based entrepreneur.  Read more about George

Coverage: ForTheYouth has been featured by Lyrical Lemonade, which profiled the vision behind the platform shortly after its founding.